You have probably heard a lot about the Millennial Generation, some positive, some negative. No matter what you have heard, read, or seen about this generation you need to remember one thing - you need them.
In our eBook, "Millennial Moms: Why They're Important to Your Pharmacy"
you will learn:
“Millennials have different motivations, attitudes and behaviors than previous generations, and retailers need to adjust their business strategies accordingly in order to thrive.”
– Les Berglass, CEO of Berglass + Associates.